How to Create Compelling Multimedia Documentation

What is multimedia

When should you make a video?

When to make webinars

When not to make a video

Making a video

How to write your script

Get approval

Just get approval for the whole idea.

Creating a storyboard

Write the text for each frame/fragment of the video.

Animations at Google:

Style and branding

Style guidelines include:

Be consistent! Set high expectations and keep to them.

Respect employees like customers and make the same high quality content for them.


Making a profit

Did the video bring more revenue than cost?

Getting feedback

Active feedback:

Passive feedback

Ask the right questions

Final takeaways